The ignorant males of today have polluted the Internet with their belief towards all females in regards
to the kitchen. This belief have been present in nearly all form of media and,
believe it or not, been instilled in our society for as long as we can remember.
“Get back in the Kitchen and make me a sammich.”
That word
is spelled incorrectly, and it is done so on purpose. What could be the reasoning behind this flaw?
I feel like the whole statement
itself demeans the value of a woman completely, it reinforces a dying
stereotype that all females know how to cook, and that they belong in the
kitchen. It also insults their intelligence, because these ignorant males will
see these females as being in the kitchen rather than any other job that can
display their brilliance. The misspelling of the word, although meaningless,
has a subtle meaning to it. In a sense, it is simplifying the statement so that
females can comprehend it more easily. This brings up another stereotype, that
men are smarter than woman.
What do you see wrong about it? Why is this wrong?
Do you think that the makers of this advertisement intended
it to be like this, do you think it is acceptable considering the time period
it was made in?
Is this justifiable?
What is your overall opinion about this issue?
If you can find any other examples of this issue (Pictures, Videos, etc) feel free to post them.
In the picture above it shows a father and his son playing Battleship. In the background you can see the mother and the daughter in the kitchen, and from what I can tell, they are washing the dishes. This is wrong because it goes along with the stereotype that you mentioned above. Women are always said to "belong in the kitchen" and this advertisement for this game proves that. It is also wrong because the advertisement is showing only men playing the game. They are showing the gender roles of boys and girls and creating an idea that only boys/men can play battleship.
ReplyDeleteI don’t think the makers of this advertisement intended it to be like this. I only say this because of the time period during which it was made in. If it was a modern advertisement then yes, they would have intended to make it like this. I think that when this ad was made, the stereotype that woman are meant to be in the kitchen was more prevalent. Many other ads showed the same type of thing back then as well. Now, if someone decided to make an advertisement about a game like that, they would think twice about doing it.
In my opinion I think this issue is pretty dumb. So many of my male friends always make jokes about this to me. If I’m talking to them on the computer, they always make comments like “Go make me a sammich” and “Oh, there’s a computer in your kitchen?” I know they’re just doing it as a joke but I don’t find it very amusing at all. I see it as immature and I think they need to grow up.
I see stereotyping towards women. I think that media has an impact in the peoples perspective towards the appreciation of society . I think that guys start seeing that a woman belongs in the kitchen since we are young. . E.g. at most little boys wear fireman hats; play with construction toys, and action figures that have little or no roles in the kitchen. Little girls get pots, pans, and measuring cups to learn the law of conservation. Little girls are encouraged to watch and participate in the kitchen far earlier, for more hours, and more productively than boys. I do not think that is justifiable because it is either way being stereotypical towards women, but I believe this is more of an old thing. The younger generation has women that are more successful in their career then men, stay at home dads, and mire over equality. I think women are less associated with cooking now then ever. E.g. how many females chefs do we see on TV . There is a reality show called Hell’s Kitchen. Gordom Rmansey is one of the most famous chefs in the world. As well as Alton Brown, Aaron Sanchez, Andrew Zimmern etc…
ReplyDeleteIn the picture you can see the mother and the daughter washing dishes, watching the boy/man play. It is wrong because it goes with the stereotype that women belong in the kitchen and nowhere else.
ReplyDeleteThe game seems like it was not made in modern time. In that time everyone did believe that women belonged in the kitchen and were supposed to be housewives so I think that it is justifiable for that time period. Although, if it happened in modern times it would be wrong because now a days women and men are equal and women are surpassing men in many areas of work as well.
My opinion about all this 'women belong in the kitchen' shenanigans is that it's stupid. I don’t think it is necessary for boys/men to be saying things like "go make me a sammich" I really don't see what they're trying to prove since a lot of women have made a name for themselves.
Although I feel this issue is a serious problem, and is unacceptable in modern times, I think that this ad is justifiable. You have to take into consideration about the time period it was made in. Back at that time, the norm for females was to be in the kitchen doing typical tasks.
ReplyDeleteYaimery, I agree that women are less associated with the cooking industry in terms of entertainment. However, I still feel that the dominant gender for cooking is still females. Just because many of the famous chefs around the world are male, doesn't mean that males dominate the cooking industry. Do you think that if you were to look at a population as a whole, which gender would posses the greater dominance in cooking? How does the country of the population affect your decision?
I see the father and his son playing Battleship, while the mother and the daughter are doing something with what looks like clothes in the background of the picture. This is wrong as it suggests that women should take care of the house and men can sit around, play (basically, leisure time). It does not deflect the traditional dominant discourse surrounding women (how they are supposed to look after the maintenance of the house while men earn and spend time freely at home).
ReplyDeleteThe makers of this advertisement definitely intended it to be like this. I guess it is acceptable considering the time period it was made in. That is because if you take a close look at the advertisement, the print and all the colours used to bring it to life appear to be from nineteen sixties-eighties. Most women, back then, never stepped out of their house to go and earn. They were homemakers.
I do not clearly understand what you, Tito, mean by asking, “Is this justifiable”? If I come to think about it, I do not think there is anything wrong with it because that is what the situation was back in those times. However, had the same advertisement been produced in the media today, there would surely be a furor all over the educated societies. What I mean is that this advertisement would be unacceptable and sort of false in today’s time because things are changing. Women have more opportunities to succeed and make a name for themselves compared to three or four decades ago.
My overall opinion on this issue is that advertisements such as this will, most unfortunately, still be circulating in countries across the world. We cannot stop the makers. On a positive note, about sixty-percent of the women in our world will not be seen in background of such advertisements (in my opinion).
What do you see wrong about it? Why is this wrong?
ReplyDeleteYou notice how the Father and the son are playing a game but in the back the daughter and Mother are cleaning dishes.This is wrong because it shows that they are not equal. As a family , you are to enjoy and have fun together whereas in this picture you the the mother taking responsibility while the Father enjoys his time.
Do you think that the makers of this advertisement intended it to be like this, do you think it is acceptable considering the time period it was made in?
I think that the makers of this advertisement intended it to be like this because considering the time period, it was how everyone saw women's role in society.So based on their perspective towards women was, they intentionally put women in the back.Considering their time ,it was completely acceptable ,despite the fact that a lot of the women disagreed with the roles they had in society.
Is this justifiable?
I agree with Akshay , If you consider the time period this was done , it was completely reasonable as i said previously.
What is your overall opinion about this issue?
My overall opinion about this issue is that despite the fact that this advertisement was back in the olden times , it still continues to happen today but it is done very cleverly , it is not as explicit.In some cases it might be but you would have to read between the lines to convey a message about women having less power.
I have to disagree with you guys about this advertisement being justifiable, regardless about the time period it was produced in. This ad, alongside many others at that time, can be the reason behind the belief that women are the homemakers and belong in the kitchen. We have gotten past this barrier in modern society, but I believe the reasons why it took so long is because of advertisements like this.
ReplyDeleteThis ad can easily influence the youth of that period to believe what a typical family looks like, and what roles each family member plays. There aren't just issues about the role a woman is believed to have within the kitchen, but much deeper. They give off this idea of an ideal family, this idea was different from the way the youth perceived their own family. They were thus influenced by the desire to want to be like that family, to buy their product.
The family in the picture is believed to be the ideal family. All white, a father, mother, brother, and sister. The father possesses features of an 'ideal' male for that time period, as well as the mother. This is not justifiable, the youth of yesterday have become the role models of today. They're influenced by this belief and they instill this belief on the youth of today which is this issue is present today.
What do you see wrong about it? Why is this wrong?
ReplyDeleteDo you think that the makers of this advertisement intended it to be like this, do you think it is acceptable considering the time period it was made in?
My opinion on this advertisement was that it was intended to get the message through to men back in the day that woman should cook and do their female roles in the household such as cooking and cleaning. Its the same way where swiffer and other cleaning products will always use a female to advertise their product. I think it was acceptable during the time period because that was every woman's motto back then, even some old fashioned parents now still teach their daughter to cook in clean, preparing them for their future households and husbands.
Is this justifiable?
I strongly disagree with tito, although woman in modern society have gotten through that barrier, some cultures now a days still have that mentality that woman should cook and clean in a house. Back then in that time period as i said, its reasonable to say that woman cooked, cleaned and took care of children because men were the breadwinners and thats just how society worked.
What is your overall opinion about this issue?
My overall opinion about this issue is that im glad women stepped up for themselves and made this stereotype realistic for men as well. Men can do all the roles woman do such as cooking, cleaning etc. Not all women can take on the role of being a housewife.
The picture shows that males are enjoying comfortable life while women are doing the hard work at home. This is wrong because it approves the stereotype that says women are belong to kitchen. Now a days women are equally educated and earning money like men. Women should also have comfortable life than working all the time in the kitchen.
ReplyDeleteI think makers of this advertisement are intended it to be like this because in those time periods, everybody had the same idea of men should do the work and women should be take care of house work. So the advertisement shows that stereotype of women should belong to the kitchen.
It is not justifiable because these kind of advertisements are influencing the females to give up their education and remain in the kitchen. Media should influence the people to understand that both genders have equal rights to do everything they want. Even in the past, we find females like Marie curie who achieved noble prize for her education and inventions.This is one of the best examples that shows women also can achieve highest prestige.
My opinion is even in the modern world, some cultures have these kind of same old idea about gender quality. It should definitely be changed. It is not ethical if the media highlights these kind of stereotypes.
Tito: The dominant gender of cooking are females. We females cook and usually are the ones that do the house chores, but I was trying to make a point that just because we are woman it does not mean that we are the only ones that cook and so then I put an example of a number or men who are chefs on national television. Women are intelligent and beautiful and they should not be told by any men to go make them a sandwich. I was giving my opinion about the picture you posted as well. The men are having fun while the females are in the kitchen. Stereotyping much.
ReplyDeleteWhat is wrong about this picture is the father and son are there sitting on the table and having fun playing the game while the mother and daughter are in the back of the picture and washing the dishes. It's also wrong because it's gives more value to the stereotype you have mentioned above "women belong in the kitchen".
ReplyDeleteI agree with most of you, I don't think the makers of this advertisement intended it to be like this because of the time period it was made in. And like most of you said, if this same advertisement were to happen during this time period then it would not be acceptable because we are all trying to move away form these kind of stereotypes.
I agree with Tito, "the youth of yesterday have become the role models of today". But pretty soon we are going to be the role models, some of us may already be role models. So it's up to us to help the next generation by allowing ourselves to be more educated, and hopefully, break the gender role stereotype and along with other stereotypes.
What I see in the advertisement above is that the boys are playing some game, and in the back corner top, there is a woman and a girl doing dishes. What comes to my attention is, why do they have to put the women in the back, in a small picture? For me, it means that the roles of women are to be in the kitchen and not enjoying the game. This was probably more acceptable back in the 60s or 70s before because they had nothing else to do, but serve to the family and be the home wife.
ReplyDeleteI believe times are changing for good because now in commercials like ‘Uno’ they whole family is presented and playing together. In a particular commercial I liked was presenting for we. A mother comes and sees her family playing as she is doing house chores and then she challenges them in exchange in completing the rest of the house chores if she wins each game. This just demonstrate how the family all could come together to play and participate through a great experience which is the Wii, and shows that women (mothers) can also play. This commercial would win the every audience over.
What do you see wrong about it? Why is this wrong?
ReplyDeleteDo you think that the makers of this advertisement intended it to be like this, do you think it is acceptable considering the time period it was made in?
Is this justifiable?
What is your overall opinion about this issue?
It is obvious that in this picture the men are portrayed as enjoying themselves while the women do the chores of the household. Its wrong because kids growing up during this time got an overall image of what a women's role is intended to be.
I think that the makers and everyone at the time period didn't see anything wrong with this advertisement as at the time it was considered to be normal. I think this was acceptable during that time period as I guess in the 40s and 50s this was considerate to be a typical family in which the makers saw this to be a picture of an ideal modern family.
Under no circumstances is this justifiable as it portrays women in a negative way as they are a property simply owned by men. Given this time period this is how people were brought up but society has come a long way in just a few decades.
My opinion on this issue is that I believe this stereotype is rarely brought up as we have evolved as culture in this country but this still applies to many countries around the world with different cultures.
http://camel123.files.wordpress.com/2009/12/aaaaaa-wife.jpg
ReplyDeleteThis stereotype still applies in the country where I am from as the majority of the people are strict Muslims in which women are shown as possessions. My grandpa to this day treats my grandma as a possession and to them that is normal and will never change.
I'd like to hear some of your stories of this stereotype from your culture.